Your role as a Quality Assurance professional has never been more important. With customer experience being the focus in today’s business climate, you are at the forefront of a culture of continuous improvement and helping your team to succeed. As customer expectations continue to evolve, will be instrumental in helping your company meet these changing demands. We can help you with a set of connected tools that support your work and QA strategies into action.

Still tangled up in spreadsheets? Feeling overwhelmed by data from a fully automated quality platform? We're here to lend a hand. Whether you're still using representative sampling or have jumped into AI tools to score all your calls (or texts or emails), we're here to help you figure out "what's next?" With business rules and workflows, we'll ensure developmental activities take place and help you find ways to boost performance. Let's focus on behaviors, not just scores.
C2Perform takes care of assigning follow-up activities like learning reinforcements and coaching sessions, so you don't have to worry about missing any important steps. We connect the dots between QA findings and actions, helping your team grow and improve without the usual hassle of manual tracking. Let us simplify the process and handle the follow-up for you!
Tired of chasing data across platforms to drive improvements? Our suite of connected tools offers a unified solution, simplifying your quality management process. Say goodbye to scattered info and hello to streamlined workflows like coaching, recognition and performance improvement plans. By pulling everything into one place, we help you focus on what really matters—enhancing performance and efficiency without the hassle.
Struggling to get timely analytics or reporting? With our C2View analytics tool and in-platform reports, C2Perform provides quick, actionable insights, so you can spot opportunities without the wait. No need to build complex tools in-house. Our analytics equip you with the data you need, fast and efficiently, freeing up your time to focus on driving real results.

Build your own evaluations and customize them to support any use case, from customer support to file audits.
Cut calibration time by half and eliminate groupthink, ensuring more effective sessions and better alignment.
Put everyone of the same page with closed-loop feedback. Each evaluation is reviewed, acknowledged, and archived.
Personalize QA feedback with recorded videos to make sure insights reach your team clearly and effectively.
Ideas, how-tos, insights, research and advice - all focused on improving your organization’s performance and driving more engagement with your teams.
If you're managing some type of customer support operation or contact center using spreadsheets, shared drives, and a mashup of single-purpose solutions, you're fighting an uphill battle.
These tools may have done the job in the past, but in today's fast-paced world, they're a bit like using dial-up internet.
Let's look at the impact on your business and what you can do about it.
Read the BlogQuality Assurance, or Quality Management, has its own unique flavor in service businesses like contact centers, customer support, financial back office operations, or insurance claims management, compared to how it works in manufacturing or software development companies.
Here's HowVoluntary employee turnover can have a major impact on any kind of business. While the specific cost of replacing an individual employee will vary based on industry and employee role, the price tag of employee turnover can easily exceed thousands of dollars. Estimates from Gallup put the annual cost of voluntary turnover in U.S. businesses at $1 trillion per year.
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Many quality teams are highly effective at identifying performance gaps but struggle to ensure corrective actions consistently occur. C2Perform helps operationalize quality findings through configurable workflows and business rules. For example, if an employee receives multiple evaluations identifying active listening deficiencies within a defined period, C2Perform can automatically assign a knowledge article, training course, coaching session, or other developmental activity. Completion is tracked, acknowledged, and reported on, helping quality teams create a true closed-loop improvement process rather than simply documenting findings.
Many C2Perform clients use automated quality monitoring solutions today. C2Perform serves as the execution layer that transforms quality insights into action. Whether findings come from automated scoring or manual evaluations, organizations can automatically trigger coaching sessions, learning assignments, knowledge content, corrective actions, or recognition activities based on defined business rules. Automated QA also does not eliminate the need for human evaluation. Most organizations continue to perform manual quality reviews for calibration, dispute resolution, compliance validation, and ongoing model improvement. C2Perform supports both automated and manual quality processes within a unified performance improvement framework.
Quality teams often spend significant time managing spreadsheets, tracking follow-up activities, sending reminders, and compiling reports. C2Perform automates many of these manual tasks through workflows, business rules, centralized documentation, and integrated reporting. This allows quality professionals to spend more time analyzing trends and influencing performance rather than managing administrative processes.
Yes. C2Perform creates a structured process that connects evaluations, coaching activities, acknowledgements, follow-up actions, and reporting in a single system. Coaching can be initiated directly from a quality evaluation or automatically triggered through business rules when specific quality findings, behaviors, or score thresholds are identified. This helps ensure employees receive consistent feedback, managers follow established coaching practices, and leadership gains visibility into coaching effectiveness across teams.
C2Perform provides reporting and analytics tools that help quality teams identify recurring behaviors, root causes, performance patterns, and improvement opportunities. Instead of manually combining data from multiple spreadsheets or systems, quality professionals can quickly surface trends and focus attention on the issues most likely to impact operational performance and customer experience.
No. While many organizations use C2Perform for contact center quality management, the platform also supports customer support operations, financial services teams, insurance claims organizations, underwriting groups, and other operational environments that require structured evaluations, audits, coaching, compliance oversight, and performance improvement. Evaluation forms, workflows, and reporting can be configured to support a wide range of use cases.
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